The User Experience Blog for Website Architecture Planning

The User Experience Blog for Website Architecture Planning

International Web Accessibility Laws and Policies October 2, 2018 by Garenne Bigby

International Web Accessibility Laws and Policies

 

In today’s world, it is impossible to avoid use of the Internet. Despite its stark origins and initially-spartan purpose, the World Wide Web has become completely ubiquitous in modern life. Whether for business, for educational purposes, or simply for leisure, almost everyone across the globe uses the Internet, where possible.

That said, a sad fact is that the Internet is not always accessible to everyone. For some, barriers exist that keep them from using online content or resources. These can be physical disabilities or conditions, but they can include economic or cultural factors. To prevent or mitigate this, responsible nations would do well to lay out policies to make web content accessible to all their citizens.

Naturally, concerned parties would have several questions. What criteria are needed to devise such a policy? What countries have such policies to date? What is covered under the existing policy? These are the questions that this article aims to answer.

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Assistive Devices for Impairments in Hearing, Voice, Speech, and Language

Most people take being able to communicate without assistance for granted every day. There are people all over the world who are hearing, voice, speech, and language impaired, and it can be difficult for them to communicate their needs to others without using devices. Some people who are hearing, voice, speech, or language impaired were born with these disabilities and might not know any different. Others might have lost their hearing or ability to communicate due to illnesses, age, or even accidents.

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Sitemap Mapping: The Ultimate Guide to Sitemaps September 17, 2018 by Garenne Bigby

Sitemap Mapping: The Ultimate Guide to Sitemaps

What is a Sitemap? | What Types of Sitemaps Are There? | Why do you need a Sitemap? | Who Uses Sitemaps? | How to Create a Sitemap? | How to Submit Sitemaps to Search Engines?

Imagine that you are a content creator. Every week you produce dozens of videos or art pieces which you then post on various websites. At this, your ultimate goal is to bring home traffic to your website to make money by selling merchandise, showing ads, or serving visitors who support you directly. You want your website to be neat, organized, and easy to navigate. Site mapping can help you with that.

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How to Prevent Blacklisting When Scraping August 21, 2018 by Garenne Bigby

How to Prevent Blacklisting When Scraping

Scraping websites is almost exactly how it sounds—the website content is viewed quickly, and necessary information is gathered and then put into a spreadsheet. The specific information needed is taken and then added to a database where scrapers can store the data. Companies that scrape information from websites can benefit from using this data by being able to keep up with the competition, centralizing data quickly and efficiently, and pricing analytics. The process also allows for loads of unstructured data to be arranged in a more organized way. It allows businesses to gather and analyze useful data that is out there on the internet.

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What is Paid Search Marketing (PPC)? August 17, 2018 by Garenne Bigby

What is Paid Search Marketing (PPC)?

Today, the Internet is the marketplace of the modern world. Every day, countless business deals take place online, from trading-card exchanges to complex financial transactions. Every business with an online presence wants to maximize its digital impact: to be seen, heard, and thought of first. In this electronic business-space, it is the search engines—the ones that sift the ether—that determine who is first. As a result, those who pay a fee can have their businesses appear higher in search results. These agreements have several names, but they all refer to paid search marketing. Although there is a great deal to know about paid search, today we will give an overview of the key points.  

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