A content audit is imperative to the success of your website, especially when you realize that your organic search traffic has been going flat or that the ranking of your keywords in vital search terms haven’t been cutting it. In essence, a content audit is an assessment that examines the web content assets of your company for SEO value, relevance, messaging and quality. Not only that, by using a content audit tool and sitemap generator like DYNO Mapper users will be able to make sure their meta descriptions and their lengths are on point, thanks to the tool’s highlight feature.

Taking a comprehensive approach towards examining the nature of your website’s content goes a long way in enhancing your website for significantly better results. An audit can be time-consuming and boring, especially because you are not spending your time on content creation and promotion. However, when completed appropriately, it can be very effective in revolutionizing your online presence.

The Importance of Sitemaps

User-Experience, Credibility and Administrator Collaboration

Many website owners have an idea of what a sitemap is, but they don't necessarily understand how imperative a sitemap is for the success of their website, ensuring that the site is both search-friendly and user-friendly. With that said, it's apparent that sitemaps can be useful in a variety of ways. First off, sitemaps are a protocol that allows the webmaster for a website to inform Google and other major search engines about the URL's on a website that are available for crawling. They are also an important step of the user-centered process, ensuring that website content is in places users would expect to find it.

If you are like many website owners, you've worked extremely hard on your SEO to make sure that your site ranks—and ranks well—in the search engines. Maybe you spent hundreds of man hours on SEO efforts or even hundreds of dollars on a professional SEO agency to provide you with exceptional results. With that said, when it comes time to redesign your website the last thing you want is for all of your hard work to be affected negatively.

Throughout this article we are going to talk about the importance of content inventories and content audits, especially when it comes to the success of your website as a whole, its maintenance and overall management.

It’s not uncommon for new (and quite often established) website owners to forget all about content inventories and how valuable they can be, particularly when it comes to the success of a website.

Regardless of how old or new your website is, if you have inherited the site or you are ready to migrate your website from Drupal 6 to Drupal 7, a website audit is imperative to the success of your website and business. A site audit will help you learn the ins and outs of your website, what content is on the site, how it’s structured and frankly, if the content you do have is working in your favor (i.e. doing what it’s supposed to; convert!).