The number of websites in the world has surpassed 1 billion. This translates to 1 website for every seven people. This has resulted in competition for rankings in SERPs because every website owner wants to be found. Your site’s visibility first depends on the content, which then has to be crawled. This is a bit tricky if you have so many pages full of information, which makes it difficult for Googlebot spider to detect what should be indexed on your site. It is for this reason that Google sitemaps were introduced, which are basically text files with lists of web addresses of all the pages contained on your website.Read more
Approximately half of the world’s one billion websites don’t have sitemaps. If you are among the 50% yet to create a sitemap, then know that you are losing out on an important SEO strategy that can see you sail through the search engines rankings with no difficulty. Thousands of websites are launched every day and millions of web pages created. When they crawl sites, search engine spiders land anywhere on the site, and then move from one page to another with the aid of HTML codes.Read more
To get the most from your XML sitemaps, you must understand several strategies that should be factored as you create a sitemap. Every website owner wants his or her website to make it to the first page in the SERPs, but that is not possible. Only a few out of over a billion websites in the world make it, and it is through implementing crucial SEO techniques over a long period of time. Note that search engines such as Google are constantly changing their algorithms aimed at ensuring that only the best websites are ranked higher, it is no longer easy to trick search engines into false website ranking.Read more
Planning and creating a website’s structure is not an easy job for a large website. There are some specific steps that should be followed. This article will provide you with the main steps to make sure that the website architecture achieves your client’s expectations.
The very first step is to make a plan during the discovery phase of the website development project. If you do not make a detailed plan then you will most likely end up with a scope creep, unpredicted increases to the project’s scope. They call it project creep because it often sneeks up on you and it is hard to get compensated for the extra work that did not go through the approval process. You will have no base on which to defend yourself against and could waste lots of your time and money. It will help you avoid possible disagreements about the final product; if you follow the plan that was accepted by the client, then it is much easier to finalize a project and get paid.Read more
A content inventory is the result and process of creating a comprehensive list of all content within a website. All website assets, regardless of their use should be accounted for and also where each is located. Your content inventory should also include an inventory of all links, internal and external and whether the link is good or bad.
A content inventory of all of your website assets will help you decide what type of analytic metrics are needed for a website content audit. If you do not know what type of content is on a website, it is impossible to know what to measure. For example, if a website contains embedded video, some great analytics data can be retrieved from 3rd party video websites like YouTube and Vimeo.Read more
Create, edit, customize, and share visual sitemaps integrated with Google Analytics for easy discovery, planning, and collaboration.